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Top Strategies in SMS Marketing for Restaurants

‘Get a free starter with your meal today.’ A free bottle of house wine with your meal’.

Trying to get hungry customers to your restaurant? Consider SMS text marketing. Text offers such as these can bring in new or repeat business with every message.

If done right, it can be extremely effective. Here is a quick rundown of the top strategies for restaurants to attract more business.

Provide Opt-in Incentives

To increase the number of subscribers for your campaign, consider providing opt-in incentives, such as a discount or free giveaway. Users are more likely to sign up for your text messages if there is an instant reward for doing so.

Use Time-Sensitive Offers

If you want to improve the response from your campaign, why not reach out to your subscribers when they are most likely to be hungry? Sending a last-minute discount offer around lunch or dinner time will surely appeal to subscribers. However, you should never send text messages after 9 pm!

Make it an SMS Sweepstakes

Make it more exciting for your subscribers with a text-to-win campaign or SMS sweepstakes. Offer a prize for entry to your program and you’ll see an increase in the number of subscribers who participate.

Ask Customers about Their Preferences

As you use text message marketing to promote your restaurant, ask your customers about their preferences and then give them what they want. Whether it’s discount offers or more frequent texts or reminders about upcoming promotions, let your customers drive your campaign instead of simply guessing.

Want to learn more about setting up your own SMS marketing campaign?  Our software can do all of the above. Contact us or call 0330 122 2876, or email, or text TMD to 60163 and add your first name.

Author by Text My Deal

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